For two days later this month, the New Yorker Hotel will be swamped with media and marketing types, all looking for the golden answer – how to make money from the phenomenon that is Social Media. I dabbled with social media management with the BBC before I left London (see post about an interactive event I produced), but it was never with the intention of making money, such is the BBC way. So I’ll be heading along, with the intention of filling that gap in my knowledge & maybe meeting a few like-minded peeps in my new hometown!

The event is Socialize and it has been put on by those knowing folks at mediabistro.com and runs 31 March – 1 April in NYC. I’ll be reporting on the event as it happens so check back later this month!

Right. So I don’t usually talk work on here, but I am aware of the guidelines for communication and talking about the BBC in public, so here goes. I’ve been working in Audio & Music Interactive for the last six months, it’s been such a fascinating experience, I felt I had to write about some of it. Soon I’ll be producing an internal “knees up” event and the plan is to do something around the theme Innovation.

Preaching innovation to a bunch of very talented interactive producers is going to be a tough one. The stuff they create each and every day is about the most innovative stuff out there – to name a few – the new Radio 1 Chart, Glastonbury website, and Big Mexican Wave (a much nicer way to celebrate the World Cup than those stupid Vuvuzela things – yes, I’m on that team).

Some things that have crossed my path while doing research have reminded me just how much more I’ve got to learn – and that’s exciting. I’ve seen some very cool stuff like this walk, IDEO, Engine, or this great talk by David Byrne over on the TED website. These might not form part of our final event, but it’s good to see so many possibilities. I hope to report back later on how it went and what else we discovered along the way.

p.s. I’ve been listening to these great mixes by the healing arts while researching… checkit.